Can 'superhydrophobic' material end de-icing, scraping car windshields in winter?

Similar technology is already being used to prevent public urination in San Francisco.

8sanlione 2PCS Magical Ice Scrapers, Funnel Snow Scrape for Car Windshield, Round Frost Removal Cleaning Tool, Winter Automotive Exterior Accessories, Universal for Bus, Truck, SUV, Van (Blue) : Automotive

Quickly de-ice your windshield this winter with the SUPERIO Windshield De-Icer. It melts ice fast and provides re-freeze protection for your windows and wipers. Application is quick and easy so you can get away to work on time! Contents should be stored away from children, electrical sources, and heat. Your windshield will be clear, and you will be on your way. This product is ideal for cars parked outside at home or work or to keep handy in case of unexpected storms.

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