Why brands don't get today's teens, Marketing

And why they really should, unless they want to bury their prospects for a generation, according to the CEO of TotallyAwesome.

Born this way: Kids & Digital Devices

Wise up to teens : insights into marketing and advertising to teenagers : Zollo, Peter : Free Download, Borrow, and Streaming : Internet Archive

Brand hungry teens benefit from value lessons - ESL worksheet by dorothyg

How Brands Grow: What Marketers Don't Know by Byron Sharp

YouthBeat

Why brands don't get today's teens, Marketing

How brands try to manipulate teens

Why Brands Don't Get Today's Teens - Brand Communicator

Crafting a Social Media Strategy for Kids Brands

Who Influences the Influencers? The Chinese Tastemakers You Don't Know, by Jing Daily, Jing Daily

Food Marketing Series: Teen Module

Marketing and Consumerism - Special Issues for Tweens and Teens

How to Do Market Research, Types, and Example

Why Today's Youth Are Big on Brands

Generation Z characteristics and its implications for companies