Forrester on X: Don't get caught unprepared to adapt to the generational  differences altering B2B buyer preferences. Read on to explore more 2024  B2B predictions insights.    / X

Forrester on X: Don't get caught unprepared to adapt to the generational differences altering B2B buyer preferences. Read on to explore more 2024 B2B predictions insights. / X

4.7
(230)
Write Review
More
$ 25.50
Add to Cart
In stock
Description

Demandbase, Demandbase Virtual User Group - March 2024

The complete guide to B2B marketing

27 B2B Buyer Trends by Generation: Boomers, Gen X, and Millennials

Forrester: Generational Shifts Are Disrupting Traditional Business Buying Behaviors And Necessitate Reevaluating Go-To-Market Strategies

B2B Marketing Best Practices in 2024 for a Positive ROI

Rethink Your B2B Marketing Strategies — Forrester Guide

How the B2B Purchase Journey is Evolving for Software Buyers in 2023

Forrester predicts new B2B product launches in 2024, Andy Pan posted on the topic

The New B2B Buyer And Their Digital Needs - Sandeep Kelvadi