Girls' Legos Are A Hit, But Why Do Girls Need Special Legos?

Lego introduced a line of characters and sets that helped the company reach girls successfully. But some question what's wrong with girls playing with plain old Legos, and what this line is telling them.
Lego introduced a line of characters and sets that helped the company reach girls successfully. But some question what's wrong with girls playing with plain old Legos, and what this line is telling them.

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LEGO Minecraft The Pumpkin Farm 21248 Building Toy, Hands-on Action in the Swamp Biome Featuring Steve, a Witch, Frog, Boat, Treasure Chest and Pumpkin Patch, Minecraft Toy for Boys and Girls Aged

Girls' Legos Are A Hit, But Why Do Girls Need Special Legos?

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LEGO City Electric Sports Car 60383, Toy for 5 Plus Years Old Boys and Girls, Race Car for Kids Set with Racing Driver Minifigure, Building Toys : Toys & Games

LEGO Ideas The Office 21336 US TV Show Series Dunder Mifflin Scranton Model Building Set, 15 Characters Minifigures, Iconic Gift for Adults and Teens

LEGO Super Mario Bowser's Muscle Car Expansion Set, Collectible Bowser Toy for Kids, Gift for Boys, Girls and Gamers Ages 8 and Up, 71431 : Toys & Games

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